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Bryce
York
Director of Product Management - AI, ML, and Insights
Tatari
Bryce York is a product leader specializing in growth-stage startups. With over 12 years of product management experience, including 7+ years in AI/ML (and more recently LLMs) and 5+ years in adtech. Bryce is a strategic product leader with deep leadership and execution experience & a proven track record. Originally from Australia and after 6 years in NYC, Bryce is now based in sunny Southern California. Bryce has founded and sold his own startups, including Seed The Change, which helped eCommerce stores grow their profits by planting trees. He's now driving product at Tatari – an ad-tech startup democratizing TV advertising - and helping experienced product managers become better product leaders.
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29 April 2026 14:30 - 15:00
AI-powered differentiation: Building products that stand out from the crowd
If you're at the Product Analytics Summit to learn how data drives product success, this talk shows you how to strategically deploy AI as a powerful tool for differentiation, using analytics not just to track results, but to guide the entire process. Expect actionable insights on building smarter, stickier products that leave the competition behind.