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Ivan
Khokhlov
VP of Product
Coople
Ivan Khokhlov is VP of Product at Coople, where he leads product strategy, AI initiatives, and growth across one of Europe's leading flexible staffing platforms. Previously, he held senior product and growth leadership roles at Evernote and worked with Google teams across Europe through Essence. With a background spanning product, growth, marketing, and data science, Ivan specialises in helping organisations transform how they build products and scale innovation.
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21 October 2026 09:15 - 09:45
AI-first by design: Transforming an engineering organisation at speed
What does it actually take to transform an entire engineering organisation to an AI-first approach - fast? In this session, Ivan shares the story of how he initiated and led a radical, practical transformation at Kuple, moving the team from traditional engineering practices to an AI-led model at speed. Drawing on hard-won lessons from the front lines, this is a candid look at what works, what doesn't, and what product leaders need to know to drive this kind of change in their own organisations.