a strategic keynote on leveraging cutting-edge AI and indispensable human expertise in modern talent acquisition. Discover how AI optimizes performance marketing—from intelligent job ad creation to data-driven budget allocation—ensuring unparalleled reach to active and passive candidates. Explore how innovative AI assessment streamlines candidate qualification and enriches profiles, significantly reducing screening effort and enhancing hiring precision. The keynote reveals the critical junctures where AI drives efficiency and where the indispensable human touch in "sellcruiting" secures top talent and delivers a superior candidate experience. Gain actionable insights to build a truly future-proof recruiting strategy.