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Sona
Dagesyan
Director of Product Management
AVIV Group
Sona Dagesyan is a highly accomplished Director of Product with extensive experience in Classifieds, Marketplaces, Ecosystems, and Proptech. A recognized Monetization and Digitalization & Transformation Expert, Sona is also a seasoned Senior Leader, Product Coach, Keynote Speaker, and a passionate advocate for Women in Tech.
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14 October 2025 11:15 - 12:00
Panel: Building a resilient product organisation, navigating economic headwinds and market shifts
The product world rarely stays still. Whether it's an unexpected economic downturn, a sudden shift in customer behavior, or a disruptive new technology, product organisations are constantly tested. The question isn't if your team will face challenges, but how well you're prepared to weather them. This panel will explore what it truly means to build a resilient product organisation – one that can not only survive, but actually thrive, amidst economic headwinds and rapid market changes. We'll dig into practical strategies for adapting product roadmaps without losing sight of long-term vision, making tough prioritisation calls when resources are tight, and fostering a culture of agility and continuous learning within your teams. Our expert panelists will share their experiences on how to keep innovation alive when budgets are constrained, how to maintain customer focus during uncertainty, and how to empower product teams to navigate ambiguity with confidence. Join us to discover actionable insights and real-world approaches for building a product organisation that's robust, adaptable, and ready for whatever the future holds.