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Jaime
McFarland
VP, Head of Design
Airtable
Jaime has spent the last two decades translating complexity into intuitive, useful, and engaging experiences for real people. As Head of Design at Airtable, she leads the company’s innovative and user-focused design team spanning product design, research, content, and brand. Throughout her career at design-powered companies like Slack, Lyra Health, and Opower, Jaime has leveraged her deep understanding of human behavior, technology, and craft to impact millions of users worldwide.
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02 December 2025 15:00 - 15:30
Strategic agility: Managing the challenges as a CPO in scaling orgs and shifting markets
CPOs face the imperative of strategic agility to steer their organisations through constant evolution. This presentation delves into the challenges CPOs encounter in fostering strategic agility and presents innovative solutions to overcome them. From adapting to market shifts and technological advancements to aligning product strategies with changing customer needs, CPOs must navigate a complex web of uncertainties with resilience and foresight. Explore how CPOs can cultivate a culture of agility, empower their teams to embrace change, and drive sustainable growth in evolving organisations.