Herry is currently the Chief Product Officer at hipages, an Australian technology company that simplifies home improvement for trusted tradies and homeowners. He is responsible to drive the product strategy and direction to enable future growth of hipages. Before he fell in love with Product, Herry’s role was mainly in the technology space for almost twenty years. He has an extensive experience in scaling product & engineering organisation through building a culture of empowerment and collaboration among the teams. He strives to create alignment between technology, product, marketing and sales within an organisation, and to help empower product teams with greater ownership and accountability in what they do. Herry has also previously held roles in other notable companies such as Campaign Monitor, REA Group, Aconex, SGI and Adacel.