Sushma
Kittali-Weidner
VP of Product
Rheaply
Sushma Kittali-Weidner is the VP of Product at Rheaply where she has responsibility for all product related functions. Sushma has 15+ years of experience building B2B SaaS and platform products for enterprises in automotive, electronics, med-tech, aerospace and apparel industries. She has deep domain knowledge in environmental compliance, social compliance, supply chain data management, sustainability, digital product passports and circularity principles. Her alma mater is University of Michigan. She lives in Ann Arbor, Michigan with her husband and two sons. During her free time, Sushma enjoys cooking, hiking, kayaking and art.
22 May 2024 09:45 - 10:15
De-risking product ideas during discovery
Great products can often fail. It’s usually a symptom of not de-risking enough during discovery and realizing that you’re solving the wrong problem at the wrong time for the wrong user. To de-risk, you need to build a mindset for understanding and addressing risks during discovery. - This talk will cover the following: - Understanding types of risk - Specific strategies to de-risk - How to prioritize risk