AI has a trust problem. And you probably have hype fatigue. Unlike regular software, AI doesn’t always do the same thing. It can change how it behaves based on the data it gets and how people use it. In this talk, I’ll share a proven process that delivers business results with AI. Design-led AI prioritizes building trust, proving ROI and finding small wins with the data that you have to build momentum. You’ll learn how to select the right use case to set your project up for success, design and validate trust into every interaction, and ensure your first success isn’t your last.

Join us for an exclusive opportunity to engage in interactive roundtable discussions. One of our expert speakers will lead each discussion giving you a chance to deep dive into your chosen topic with our star-studded lineup and your fellow attendees. Discover fresh insights, explore best practices, and forge valuable connections with peers who share your passion for driving innovation and growth. In these highly structured sessions, you'll have the chance to tackle your most pressing challenges head-on, celebrate recent successes, and engage in dynamic conversations with like-minded product leaders. Discussion topics include: - Career progression in PLG - Product analytics tools - Finding product market & more