We work in a craft where learning from failure is glorified, yet we constantly try and teach the craft through the lens of success. This session identifies many of the predictable markings of bad product creation, how to recognize them when they are happening, and how to heroically stop them. Success is a semi-rare and unique event, but failure is everywhere and much more valuable for learning. Walk away with very practical applications that you are highly like to witness between the conference and the weekend.