Omar Sallam is a strategic product leader and evangelist with over 15 years of global experience. He has built and scaled impactful platforms across multiple industries and currently leads core content platforms at Booking.com. As the Co-Founder and CEO of Prdkt+, Omar is dedicated to advancing the craft of product management in the Middle East and North Africa through community-driven initiatives. A frequent speaker and mentor, Omar is passionate about integrating product excellence with cultural context, enabling teams to build for impact, scale with purpose, and grow through continuous learning. He remains deeply committed to empowering the next generation of product talent across MENA and beyond.