Global Digital Product Director - Ecosystem
Adidas
Stijn is a product leader with 15+ years of experience across digital and commerce, leading global initiatives that drive revenue growth and elevate customer experiences. He specializes in turning strategy into execution, guiding multi-team programs from concept through launch while building end-to-end customer journeys and scalable digital platforms.
Known for a creative yet down-to-earth approach, Stijn combines data-driven decision-making with pragmatic innovation to deliver measurable business impact at speed. His expertise spans digital transformation, portfolio management, digital program strategy, strategic consultancy, partnerships, customer success, business analysis, qualitative research, service design, and project management.
Passionate about emerging technology, ecosystem partnerships, and digital business concepts, he thrives in fast-moving environments where change creates opportunity. Inspired by travel, digital culture, new media, and the airline industry, Stijn is constantly exploring the next growth lever that connects customer value with business results.