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Gil
Feig
CTO & Co-Founder
Merge
erge is one API to add hundreds of integrations to your product. Merge’s platform makes secure data access easy by offering Unified APIs across key software categories, including HRIS, accounting, CRM, file storage, and more. Merge handles the full integrations lifecycle — from an easy initial build taking just weeks, to providing integration observability tools ensuring customer delight, and fully owning the maintenance of integrations. Thousands of companies use Merge to power their integrations, enabling them to unblock sales, reduce customer churn, accelerate time to market for new products, and save engineering costs and resources.
11 February 2025 12:15 - 12:45
The PM's Survival Guide to API Integrations
Getting requests from your customers or sales teams for product integrations? Struggling to figure out how to fit it into your already packed roadmap? Join this session where you’ll learn how to strategically incorporate integrations into your roadmap, maintain them effectively, and measure their success. We'll cover common challenges that B2B SaaS companies face when it comes to integrations and give you some best practices to help you successfully execute your integration strategy.