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Kimberly
Jeske
Head of Product Content
Cloudflare
Kim leads the Content team at Cloudflare, overseeing the creation and management of technical content, educational videos, and developer resources for Cloudflare's suite of products. With over 13 years of experience with technical communications, Kim has a proven track record of growing teams that translate complex technology into clear, accessible content. Prior to Cloudflare, Kim held senior documentation roles at technology companies in Austin, Texas. She holds a Master's degree in Technical Communication from Texas State University and encourages other content teams to think about content as a product.
11 February 2025 11:15 - 12:15
Panel: From first click to forever customer - The role of UX in product-led success
In today's competitive landscape, user experience (UX) has become a cornerstone of successful product-led growth. A well-designed UX can significantly impact customer acquisition, retention, and lifetime value. This panel will delve into the critical role of UX in driving product-led success, exploring how UX can influence the entire customer journey, from the initial click to long-term loyalty.