02 April 2026 13:15 - 13:45
Product-led personalization (without being creepy)
We want our products to feel like a concierge, not a stalker. We’ll dive into the "personalization paradox": how to use user data to make the experience seamless and helpful while respecting boundaries.
Learn how to build "smart defaults" and contextual UI that anticipates what a user wants to do next without making them feel like they're being watched.