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Russell
Lewis
Director Product Manager
Adobe
Russel is a Director of Product Management responsible for the strategy of Adobe Journey Optimizer and Adobe Target. His expertise lies in identifying and solving high-value enterprise customer problems in the digital engagement and personalization space through software innovation. He is passionate about finding unique, integrated ways to use technology to drive measurable business results, a fascination that began early in his career and continues today at Adobe by continually pushing the boundaries of the Adobe Experience Cloud.
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01 April 2026 09:45 - 10:15
Sales led growth, how this is under-valued in product management for enterprise software
Product-led doesn’t mean sales-ignored and that’s where many enterprise products fall short. We’ll unpack why sales-led growth is often undervalued in product management, and how that blind spot quietly limits adoption, expansion, and real customer impact. Learn how to turn sales relationships into a strategic advantage, surfacing deeper customer insight, shaping smarter roadmaps, and building products that don’t just ship, but sell.