Ryan Soosayraj has a diverse background in legal tech, industrial IoT, and staffing industries, bringing a wealth of expertise in crafting innovative solutions that enhance the way people interact with technology. Having worked in and led support teams, channel organisations and pre-sales prior to finding his vocation in product management, he understands firsthand what it takes to meet the needs of the user while ensuring that key functions and stakeholders are satisfied and engaged. As a strategic thinker and empathetic problem-solver, Ryan believes that the most logical and rational approach may not always yield the most captivating and influential results. In his upcoming talk, he emphasises the importance of considering the user's behaviors, emotions, and desires as the foundation for creating products that resonate deeply with their needs.