The freemium model has become a powerful go-to-market strategy for modern product-led businesses. But making it work requires more than just offering a free tier—it demands thoughtful product design, seamless user experiences, and a clear path to monetization. In this keynote, we’ll explore how to structure your product for freemium success. From identifying the right features to include in your free and paid tiers to leveraging data-driven insights for optimizing conversions, we’ll discuss the product decisions that drive both engagement and revenue. Attendees will gain actionable strategies to align freemium growth with long-term customer value, ensuring that their product remains both accessible and profitable.

Join us for an exclusive opportunity to engage in interactive roundtable discussions, led by our expert speakers and designed to tackle the most pressing challenges and opportunities in the product-led world. This is your chance to deep dive into your chosen topic with our esteemed speakers and fellow attendees, fostering collaborative learning and forging valuable connections. Discussion Topics Include: - Scaling Product-Led Growth: Navigating the Challenges of Expansion: - Building a User-Centric Product Roadmap in a PLG Environment: - Optimizing the Product-Led Sales Funnel: Converting Users to Champions: - Measuring and Communicating Product Value in a PLG Organization: - The Future of Product-Led Onboarding: Driving User Activation and Retention: - How are leading product led companies creating and evolving their onboarding processes? - Building Product Led Communities