The journey from a nascent idea to a successful product launch is fraught with challenges and opportunities. In this dynamic panel discussion, we'll delve into the crucial strategies for achieving that critical 'zero to one' moment. Our expert panelists, each with unique experiences in bringing innovative products to market, will share their insights on navigating the complexities of initial launch success. We'll explore key topics such as: - Validating the Initial Idea: How do you know you're building something people truly need? What are the most effective validation techniques? - Building a Minimum Viable Product (MVP): What are the essential features to include? - Go-to-Market Strategies for Early Stage Products: How do you reach your target audience with limited resources? - What are the most effective early marketing and sales tactics? - Building Early Momentum and Gathering User Feedback: How do you create initial excitement and gather valuable feedback for iteration? - Overcoming Common Launch Challenges: What are the biggest pitfalls to avoid, and how do you pivot when things don't go as planned? - The importance of Community building during early stages.

As deep technologies like quantum computing move from research labs to real-world applications, product leaders face a critical challenge: how do we bridge the gap between cutting-edge innovation and practical, user-centric solutions? Traditional product frameworks often fall short in the face of such complex advancements, requiring a fresh approach to product thinking. In this keynote, we’ll explore how to: - Applying Product Principles to Deep Tech - Identifying market needs and opportunities - Differentiating deep tech innovations from existing solutions - Aligning User Needs with Emerging Capabilities - Bridging the gap between technical potential and practical use cases - Ensuring usability and adoption in early-stage technologies - Navigating Commercialization Challenges Overcoming barriers to market entry for deep tech Securing funding, partnerships, and regulatory approvals Building sustainable business models for emerging technologies