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Paul
Gunia
Director of Product
HP
Paul is a technical product manager with 15+ years of experience leading the design and development of innovative audio technology and video conferencing products from initial concept to launch. He is a strategic leader and trusted advisor focused on working with diverse cross-functional teams of stakeholders to define and translate customer needs into a cohesive vision and strategy.
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17 June 2025 11:15 - 12:00
Panel | Data-fuled sales: Unleashing the power of product insights in a PLG era
In a product-led organization, data truly is the new sales currency. Join our expert panel as we delve into the transformative power of product usage data. We'll explore how leading companies are harnessing this wealth of information to identify high-potential leads, deeply understand customer behavior, and craft hyper-personalized sales interactions. Our panelists will discuss the cutting-edge tools and techniques that empower sales teams to become strategic advisors, leveraging product insights to drive customer success and accelerate revenue growth. Expect a dynamic conversation covering: - Identifying and prioritizing key product usage metrics. - Integrating product data with existing sales and marketing systems. - Empowering sales teams with actionable product insights. - Building a culture of data-driven decision-making in sales. - Real-world examples of successful product data implementation. This session is designed to provide practical takeaways and spark insightful discussions on how to transform your sales approach from reactive to proactive, powered by the intelligence of your product. Bring your questions and be ready to engage with the future of data-driven sales in a PLG world