Nida has navigated decades of difficulties, and at the same beat, built her career with love, passion and attention. Climbing this hill was not at all easy or linear, and because of this she has an irritating (but infectious) optimism that keeps me going whenever the environment gets tough. Nida loves product, and loves software.. an Electronics Engineer by education, a Product Manager by trade, she's been in the industry for over a decade building apps that have won Google Play awards, launching successful Cloud B2B billing software where 1% churn equates to 20 million USD in lost revenue, and mentoring PMs in honing their craft.