Batu is Director of Product Management, where he spearheads the product roadmap, go-to-market strategy, and commercialization for their suite of Test & Learn SaaS products. He leverages his expertise in agile development and market research to drive product success. Previously, Batu was a strategy consulting and platform delivery professional, managing teams and multi-year SaaS engagements across diverse industries including retail, finance, and pharma. He graduated Magna Cum Laude from Northwestern University as a Buffett Scholar, with degrees in Industrial Engineering and Economics, and a certificate in Managerial Analytics from Kellogg.