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Purnima
Bihari
VP of Product
Andgo Systems
Purnima Bihari is a product leader with over 16 years of experience in tech, including 11+ years in Product Management. She has spent the last 5+ years building AI, agentic, and GenAI products in regulated enterprise environments, spanning payments, payroll, workforce management, and security. Her focus is on turning AI initiatives into products that generate measurable business value, determining what's worth building, proving it before it's priced, and retiring what no longer earns its place. She has led global, multi-country product organizations, unified product lines through M&A, and built AI-enabled product processes that let smaller teams operate at greater capacity.
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12 November 2026 09:15 - 09:45
Build, prove, price: A product discipline for monetizing agentic AI in SaaS
Most AI transformation conversations split into two disconnected debates: what to build and how to monetize it. Treated separately, both fail. Teams ship AI features nobody needs, price value they haven't proven, or invest heavily without tying outcomes to the metrics the business actually cares about. This session introduces a practical framework that connects product strategy, commercialization, and financial discipline. Learn how leading SaaS teams decide which AI capabilities are worth building, validate their value before pricing them, measure success against business outcomes, and know when to retire legacy features that no longer deliver impact. In this session, you'll learn: - How to prioritize AI capabilities that create measurable customer and business value. - How to validate AI features before monetizing them and measure success beyond adoption metrics. - How to balance AI investment with business outcomes—and know when it's time to retire legacy features.