30 October 2025 14:00 - 14:30
From buzzword to business value: A product leader’s playbook for AI and beyond
Every company eventually faces the same question: “What are we doing about AI?” For product managers, this isn’t new — yesterday it was blockchain, tomorrow it will be something else.
The challenge is turning executive buzzword pressure into real outcomes without losing focus or credibility. In this keynote, Hunter Sanders shares a practical playbook for handling hype, drawn from his experience deploying AI in enterprise platforms that delivered measurable results.,
You’ll learn how to recognize the buzzword cycle, apply proven product frameworks to separate noise from value, and transform executive asks into impact. Walk away ready to turn hype into strategy and position yourself as the hero, not the order taker.