The concept that great product managers should have no good ideas challenges conventional wisdom. This presentation will argue that a good idea alone is an insufficient foundation for successful products. We will explore why product managers should focus on identifying and understanding problems rather than falling in love with specific solutions. Emphasizing that an idea is merely a starting point, we will highlight the necessity of rigorous testing to validate its viability. Key insights will include the importance of building tests rather than solutions, ensuring that only data-driven, user-validated ideas progress. By adopting this mindset, product managers can foster innovation, reduce risk, and develop products that truly meet user needs.