days :
: hours :
minutes
until prices increase
Product-Led Summit
Chicago
Built for the companies scaling the hard way.
Join us to learn from practitioners retrofitting product-led growth onto sales-led enterprises, and operators embedding AI into legacy and vertical software with no clean sheet roadmap.
Get your ticket
for the summit
➔ Retrofit, don’t rebuild: Tactical playbooks from practitioners embedding product-led growth into entrenched, sales-led enterprises, the real, messy work of PLG when you didn’t start that way.
➔ AI without a blank canvas: See how capital-efficient, operationally-minded companies are embedding AI into legacy and vertical software, without the luxury of starting from scratch.
➔ Resolve the tension, don’t ignore it: Straight talk on where product-led growth collides with enterprise sales teams, long procurement cycles, and channel partners, and how leading orgs are working through it.
A snapshot of
our speakers...
What you’ll get
out of the summit
Build durable growth: Learn how capital-efficient companies are driving growth without relying on blitzscaling or burn.
Drive adoption inside the workflow: See how leading teams win activation in operational, B2B, and industrial software, where the product is a daily workflow, not a consumer app.
Expand your network: Connect with practitioners solving the same enterprise PLG problems you are.
Agenda
at a glance
Get the tactical playbook for making product-led growth work inside a business with a 9-month sales cycle, a channel network, and a legacy install base.
Enterprise PLG strategies
Product Marketing Manager
Learn how operationally-minded teams are embedding AI into legacy and vertical software without a clean sheet roadmap.
AI inside legacy & vertical software
Product Marketing Manager
See how leading orgs are aligning product-led motion with sales-led teams, channel partners, and enterprise procurement, instead of picking a side.
Hybrid go-to-market
Product Marketing Manager
Discover how to drive adoption inside operational, B2B, and industrial software, where the product is a daily workflow, not a consumer app.
Workflow embedded activation
Product Marketing Manager
Build durable, profitable growth in a market that rewards capital efficiency over blitzscaling.
Growth without the burn
Product Marketing Manager
Get real talk on retrofitting growth loops onto a product that’s been live for twenty years.
PLG doesn’t start at zero
Product Marketing Manager
Our Stats
20+
Speakers
100+
Attendees
80%
Senior management
75+
Companies
Join the summit and
discover how to...
Break the cycle
Don't just follow trends, set them. Get the actionable insights and competitive intelligence you need to optimize your strategy and accelerate your growth.
Collaborate
Amplify your network. Find your next co-founder, mentor, or star hire. This is where you’ll build the strategic relationships that unlock new opportunities.
Spark new ideas
Engineer innovation. Exchange disruptive ideas and solve complex challenges with a community of trailblazing product leaders.
Download
your brochure
Get an in-depth breakdown of what you can expect from the summit, download your brochure today.
Know you want to join us but need a little help getting budget sign-off? Don’t worry, we’ve done the hard work for you. Use our customizable convince the boss letter to accelerate your approval process.
Co-located in
Chicago
Buy a pass for Product-Led Summit and also get access to all content from the co-located events. Unlock networking with peers from across the go-to-market ecosystem at our co-located summit.
What our
attendees say...
Executive
summary
A community of senior decision-makers
The world’s most innovative companies
100+ attendees
Take a look at
past summits
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Elevate your team's
PLG game
Planning for your team? Reach out to Ryan, our Delegate Director, directly to secure discounted passes and tailor-made team rates
Check out our
summit series...
Interested in more than one summit? Speak to our team.
Got a question?
Speak to the team
Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.