days :
: hours :
minutes
until summit begins
Product-Led Summit
Chicago
Make product-led growth work in the real world.
Hear how product leaders at Grubhub, AWS, Stripe, PayPal and Disney are driving self-serve growth, building AI into products customers already rely on, and getting sales on side. Then take their playbooks back to your own roadmap.
Get your ticket
for the summit
You'll leave ready to:
➔ Grow without starting over: add self-serve and product-led motions to a product, and a sales team, that already exist.
➔ Ship AI customers actually use: see how PayPal, Disney, ADP and AWS build AI into existing products and back-office workflows.
➔ Get product and sales pulling the same way: agree where the product leads and where reps step in.
➔ Stay ahead as AI changes your role: learn what to hand to AI and where your judgment still matters.
A snapshot of
our speakers...
What you’ll get
out of the summit
➔ Leave with frameworks you can use on Monday, like deciding which parts of the customer journey the product should own and which belong to sales.
➔ See how your peers do it: compare notes with product leaders from JPMorgan Chase, Thomson Reuters, LG and more in roundtables and two days of networking.
➔ Become a stronger product leader: build the judgment that matters more as AI takes on more of the execution.
What our
attendees say...
Agenda
at a glance
Get the tactical playbook for making product-led growth work inside a business with a 9-month sales cycle, a channel network, and a legacy install base.
Enterprise PLG strategies
Product Marketing Manager
Learn how operationally-minded teams are embedding AI into legacy and vertical software without a clean sheet roadmap.
AI inside legacy & vertical software
Product Marketing Manager
See how leading orgs are aligning product-led motion with sales-led teams, channel partners, and enterprise procurement, instead of picking a side.
Hybrid go-to-market
Product Marketing Manager
Discover how to drive adoption inside operational, B2B, and industrial software, where the product is a daily workflow, not a consumer app.
Workflow embedded activation
Product Marketing Manager
Build durable, profitable growth in a market that rewards capital efficiency over blitzscaling.
Growth without the burn
Product Marketing Manager
Get real talk on retrofitting growth loops onto a product that’s been live for twenty years.
PLG doesn’t start at zero
Product Marketing Manager
Join the summit and
discover how to...
Break the cycle
Don't just follow trends, set them. Get the actionable insights and competitive intelligence you need to optimize your strategy and accelerate your growth.
Collaborate
Amplify your network. Find your next co-founder, mentor, or star hire. This is where you’ll build the strategic relationships that unlock new opportunities.
Spark new ideas
Engineer innovation. Exchange disruptive ideas and solve complex challenges with a community of trailblazing product leaders.
Co-located in
Chicago
Bring your wider team along and upskill your entire GTM ecosystem. Deeper context, better alignment, and cross-functional networking that accelerates enablement growth.
Check out our co-located tracks.
Our Stats
100+
Speakers
500+
Attendees
80%
Senior management
200+
Companies
Elevate your team's
PLG game
Planning for your team? Reach out to Jenna, our Delegate Director, directly to secure discounted passes and tailor-made team rates
Executive
summary
A community of senior decision-makers
The world’s most innovative companies
100+ attendees
Take a look at
past summits
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Check out our
summit series...
Interested in more than one summit? Speak to our team.
Got a question?
Speak to the team
Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.