AI isn’t replacing product managers and product owners — it’s amplifying the need for them. But most organizations are having the wrong conversation. They’re focused on tooling, access, and certifications, while the market is telling a different story: when building gets cheap, knowing what’s worth building becomes the competitive advantage. In this session, we’ll explore what the evolving PM and PO role actually looks like in an AI-enabled delivery environment — grounded in real research, external thought leadership, and firsthand insights from teams already working this way. Attendee takeaways: - How AI is reshaping the PM/PO role from executor to orchestrator — and why that’s a good thing - Why prompting is really a critical thinking conversation, and how product judgment is the skill that makes AI capabilities actually deliver - What “vibe coding” and low-risk prototyping mean for POs — and where the boundaries are - How Agile frameworks are evolving toward lighter, more dynamic ways of working, and what that means for your team - The adoption gap nobody’s talking about — building faster only creates value when your business partners are ready - Practical strategies for growing the human capabilities that make AI investments pay off - Whether you’re a PM, PO, or product leader navigating this shift, this session will give you a clearer picture of where the role is headed — and what you can do right now to stay ahead of it.