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Adam

Lifshitz

Senior Director of Product Management

Condé Nast

Adam is the senior director of product for Condé Nast's subscriptions & memberships platform, known internally as the 'MarTech' platform. He has personally led the building of its complex suite of products from the ground up, bringing together a holistic set of capabilities that collectively enable Condé Nast's consumer revenue business across all of its world-renowned brands, including The New Yorker, Vogue, Wired, Bon Appetit, Epicurious, Architectural Digest, Vanity Fair and more.

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08 July 2026 14:30 - 15:00

Revenue hiding in plain sight: How to find and quantify your preventable revenue loss

Most subscription businesses are losing revenue they don't realize - not from bad products or bad pricing, but from gaps hiding in their payments and retention infrastructure. In this hands-on workshop, we'll walk through a practical diagnostic framework to help you measure what actually matters, slice the data the right way, and understand what healthy looks like. There are interactive elements throughout - come ready to think about your own business.